The American skincare brand, Good Molecules, created an online Festival for their 2020 Black Friday event. They featured talent from Senegal and invited Guiss Guiss Bou Bess to create an online concert as the centerpiece for the festival. In November 2020, GGBB performed live at Douta Seck and created a special recording that was shared with over 200,000 Good Molecules fans on Instgram and YouTube.
This was the first time Guiss Guiss Bou Bess has played to an American audience.